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Items where Author is "PRAMESWARI, Niken"
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PRAMESWARI, Niken (2025) The Impact of Perceived Authenticity of Social Media Influencer on Brand Purchase Intention : Mediating Analysis of Parasocial Interaction And Emotional Attachment on Instagram (Study of Tasya Farasya on Purchase Intention MOP). Skripsi thesis, Universitas Jenderal Soedirman.