Items where Author is "FITRIYANI, Desi"
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Thesis
FITRIYANI, Desi (2016) The Influence of Hedonic Motivation, Impulse Buying Tendency (Affective And Cognitive State), External Variables and Normative Evaluation on Impulse Buying in Online Context with Impulse Buying Tendency (Affective and Cognitive State) as Mediating Variable. Skripsi thesis, Universitas Jenderal Soedirman.