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Analisis Faktor – Faktor Yang Mempengaruhi Minat Penggunaan Sistem Point Of Sale Pada UKM Di Kabupaten Banyumas Pada Masa Pandemi Covid-19

GHIFARY, Mumahad Anfrel Al (2022) Analisis Faktor – Faktor Yang Mempengaruhi Minat Penggunaan Sistem Point Of Sale Pada UKM Di Kabupaten Banyumas Pada Masa Pandemi Covid-19. Skripsi thesis, Universitas Jenderal Soedirman.

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Abstract

This study aims to analyze the effect of performance expectations, business expectations, social factors, facilitating conditions, hedonic motivation, habitual price values and business scale on interest in using the Point Of Sale system. The research population is all SMEs registered in the Manpower, Cooperative, and Small and Medium Enterprises Office of Banyumas Regency, with a number of Small and Medium Enterprises. Samples were taken as many as 90 SMEs with purposive sampling technique. Collecting data using a questionnaire. The data analysis technique used multiple regression with. The results of the study show that: (1) Performance expectations have a significant positive effect on interest in using the Point Of Sale system; (2) business expectations have a significant positive effect on interest in using the Point Of Sale system; (3) Social factors have a significant positive effect on the interest in using the Point Of Sale system. (4) The facilitating conditions have a significant positive effect on the interest in using the Point Of Sale system. (5) Hedonic motivation does not have a positive effect on interest in using the Point Of Sale system (6) Price value has a positive effect on interest in using the Point Of Sale system (7) Habit does not have a positive effect on interest in using the Point Of Sale system (8) Business scale has a positive effect on interest in using the Point Of Sale system

Item Type: Thesis (Skripsi)
Nomor Inventaris: C22356
Uncontrolled Keywords: performance expectations, business expectations, social factors, facilitating conditions, hedonic motivation, habitual price values, business scale and interest in using the Point Of Sale system.
Subjects: M > M79 Market surveys
S > S399 Small business
Divisions: Fakultas Ekonomi dan Bisnis > S1 Akuntansi
Depositing User: Mr Muhamad Anfrel Al Ghifary
Date Deposited: 18 Aug 2022 02:50
Last Modified: 18 Aug 2022 02:50
URI: http://repository.unsoed.ac.id/id/eprint/17319

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