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The Effect Of Technology Readiness, Digital Capability, And Government Support On BUMDes Performance With E-Commerce Adoption As Mediating Variable

FIANTY, Dectychia Dina (2025) The Effect Of Technology Readiness, Digital Capability, And Government Support On BUMDes Performance With E-Commerce Adoption As Mediating Variable. Skripsi thesis, Universitas Jenderal Soedirman.

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Abstract

This study aims to analyze the effect of technological readiness, digital capability, and government support on BUMDes performance with e-commerce adoption as a mediating variable. This research uses quantitative methods with an explanatory approach. The population in this study are BUMDes managers in West Java who have adopted e-commerce. The sample was determined by non-probability sampling and the data collected was collected by survey using a questionnaire. in the end as many as 145 BUMDes managers became respondents in this study. Based on the results of research and data analysis using SEM (Structural Equation Modeling) with SmartPLS analysis tools, it shows that technological readiness, digital capability, and government support have a positive and significant effect on e-commerce adoption, technological readiness has a positive and significant effect on BUMDes performance, digital capability and government support have no effect on BUMDes performance, e-commerce adoption has a positive and significant effect on BUMDes performance, e-commerce adoption mediates the effect of technological readiness on BUMDes performance, e-commerce adoption does not mediate the effect of digital capability on BUMDes performance, and e-commerce adoption mediates the effect of government support on BUMDes performance. The implications of this research are: (1) BUMDes and the government need to invest in the development of technological infrastructure. (2) In developing e-commerce training programs for BUMDes, the government needs to ensure that the training is comprehensive with sufficient quota. (3) BUMDes should optimize the use of e-commerce in its business operations

Item Type: Thesis (Skripsi)
Nomor Inventaris: C25048
Uncontrolled Keywords: Technology Readiness, Digital Capability, Government Support, E-commerce Adoption, BUMDes Performance
Subjects: E > E167 Electronic commerce
G > G189 Government business enterprises
P > P142 Performance
Divisions: Fakultas Ekonomi dan Bisnis > S1 Manajemen
Depositing User: Mrs. Dectychia Dina Fianty
Date Deposited: 14 Jan 2025 00:47
Last Modified: 14 Jan 2025 00:47
URI: http://repository.unsoed.ac.id/id/eprint/31276

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