Pengaruh Promosi, Citra Merek, Harga dan Kualitas Produk terhadap Minat Beli pada Produk Smartphone Samsung (Studi Kasus pada Mahasiswa S1 Reguler Fakultas Ekonomi dan Bisnis Universitas Jenderal Soedirman)

PUTRA, Angga Siswanto (2017) Pengaruh Promosi, Citra Merek, Harga dan Kualitas Produk terhadap Minat Beli pada Produk Smartphone Samsung (Studi Kasus pada Mahasiswa S1 Reguler Fakultas Ekonomi dan Bisnis Universitas Jenderal Soedirman). Doctoral thesis, Universitas Jenderal Soedirman.

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Abstract

Tidak ada

Item Type: Thesis (Doctoral)
Nomor Inventaris: C17044
Uncontrolled Keywords: Pembelian barang, Perilaku konsumen, Pemasaran barang
Subjects: C > C793 Consumers
M > M37 Management Marketing Selling
P > P668 Purchasing
Divisions: Program Pascasarjana > S3 Ilmu Manajemen
Depositing User: Mrs Endang Kasworini
Date Deposited: 04 Mar 2019 08:45
Last Modified: 08 Jun 2020 05:35
URI: http://repository.unsoed.ac.id/id/eprint/976

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